| Ennio Doris | ||||||
Ennio Doris, chief executive of Banca Mediolanum, is by no means a shy and retiring type. For instance, the 61-year-old has starred in his own bank’s television advertisements, filmed on locations ranging from Cornwall to South Africa, selling his company as “the bank built around you”.
Doris says his personal passion is to “take an axe to the petrified forest”, the phrase used by former Italian prime minister Giuliano Amato nearly 10 years ago to describe Italy’s inefficient and antiquated banking sector.
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