COMPETITION FOR BANKING business in Saudi Arabia is set to become even more intense and cut-throat in the coming months as a new breed of financial institutions starts to compete aggressively for a share of a market that has until recently been dominated by a small group of commercial banks.
There are various approaches to developing investment banking businesses but those in the market agree that there will be casualties and that not all the new entrants will be able to survive a period in which customers are able to demand better-quality service at the tightest margins.
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