Rethinking borders: Visa Direct
There has been much discussion recently of how Visa is targeting the cross-border payments space. Over the last four years, the card issuer giant has acquired payment fintechs YellowPepper and Currencycloud and established Visa B2B Connect. In October, these three brands were brought together under Visa Direct, the company’s domestic and cross-border payment network. The company’s FY2024 results report, issued at the end of October, shows a 15% increase in cross-border volumes compared to last year.
With recent partnerships with key industry players like Western Union, Paysafe and Brightwell, Visa Direct is gaining momentum
Francisco Morandeira, GFT
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