Isabel Guerreiro, head of retail and digital for Europe at Banco Santander, describes her employer as a digital bank with branches. This is what is behind the Spanish bank’s continued success with the small and medium-sized enterprise segment across Europe.
“SMEs are becoming more digital,” she explains. “Over 70% of SMEs have told us they want a digital-first self service. For this you need an omnichannel approach, which we have.”
Launched in October 2019, Santander’s paytech business PagoNxt saw revenues increase by 72% in its second full year of operation, and its pan-European acquirer Getnet Europe has also added a stronger proposition for SMEs and saw active merchants increase by 33% last year as a result.
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