Sustainability: A sea change for BNP Paribas communications

One sustainability expert takes humanizing the narrative to new levels.

What did you do this summer? Beach holiday? Staycation? Cheeky city break with Covid restrictions?

Whatever it was, Sarisher Mann almost certainly has bragging rights on you. BNP Paribas’s sustainability engagement and comms expert spent most of August sailing from Iceland to the west coast of Greenland as part of a project to research and raise awareness of climate change.

Mann is no stranger to the great outdoors. She is an enthusiastic hiker and skier, and is never happier than when tramping the hills with other sustainability-minded types talking about rewilding, carbon reduction and the circular economy.

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