David Proctor: From top stories to bottom
Euromoney’s February cover story about David Proctor, the UK banker who has been unable to leave Qatar for no official reason for a year since leaving his job in the Gulf state, was picked up by a number of other publications that are not specialists in finance. This coverage enabled Euromoney to reach a large number of new readers, which gave our journalists the opportunity to gain a new insight into how the broader population sees the finance industry.
"He’s a banker, there are lots of them over here – can’t we send them all to Qatar – I’m sure the government there would appreciate the expertise," said Iesk from Devon.
"Must be the only banker around that has had a bad year," opined Ron, apparently from Kabul in Afghanistan.
The Proctor story was among the best-read news stories on the Mail’s world news section of its website.