Awards for Excellence 2006: Emerging Markets Best investment bank – Credit Suisse

Euromoney Awards for Excellence 2006Emerging markets Best bank I Emerging Markets Best investment bank I Emerging Markets Best debt house I Emerging Markets Best equity house I Emerging Markets Best M&A house

At the tail end of 2003, Credit Suisse’s management laid out a plan that identified key growth areas for the bank to focus on. Dubbed Plan 2006, it was a public statement of intent from the bank. One product area identified was the emerging markets. This emphasis has proven remarkably prescient, even if John Mack who was CEO of the investment bank in 2003, is no longer at the firm. If anything, Mack’s successor, Brady Dougan, and the group CEO, Ossie Grubel, have accelerated the bank’s progress in the developing world.

Today, Credit Suisse is, with Citigroup, the pre-eminent investment bank in the emerging markets. But while Citigroup owes its position to a series of transformative acquisitions executed at great cost, Credit Suisse has strengthened itself by making its existing platform more efficient. At the end of 2004, the bank established the global markets solutions group, placing all the financing products under one umbrella.