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February 2007

SocGen realigns to foster customer satisfaction

“I think we need to improve even more on the customer front. Customers are listening to what you say in terms of capital structure, liability management as a whole and then you can focus on one specific topic, one particular product. But you need to have people fully aligned”


Société Générale’s investment banking division has created what it calls an issuer-focused division across the equity-debt continuum. Called capital raising and financing (CAF), it includes such capital markets activities as equity and debt capital markets, strategic acquisition finance, leveraged finance, media telecom finance, as well as all structured finance (export, infrastructure & asset-backed, natural resources and real estate), hedging (interest rate and FX derivatives) and syndication. ...


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