Why Brazil is all abuzz

Banks consolidate in preparation for M&A surge

BRAZILIAN FOOD COMPANY Perdigão published a two-page newspaper advertisement on July 21, smugly proclaiming “Perdigão: everyone loves it. Even our competitor.” Perdigão was gloating because it had just repelled Brazil’s first ever hostile takeover bid, saying that rival Sadia’s offer of R3.9 billion ($1.8 billion) was too low.

This might come to be regarded as a pivotal moment in the rapid development of the country’s capital markets. Companies in Brazil are becoming much more sophisticated in their financing, they are demonstrating much more evidence of long-term strategic thinking and they are expanding with increasing confidence or even aggression. Those that have already grown too big for Brazil have burst free and are establishing themselves as global players. GDP growth is low, and taxes too high for some, but Sadia’s ABN Amro-advised takeover bid is a telling example of...