CEO, the Americas Society
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Susan Segal: out to change
the Americas society
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The Americas Society is a venerable
institution. Housed in a grand old building opposite the Council on
Foreign Relations (CFR) on Park Avenue and 68th Street in New York,
it hosts a constant stream of Latin American dignitaries. In
general, it is a bit like its honorary chairman, 88-year-old David
Rockefeller: worthy, admired, yet redolent of bygone glories.
Susan Segal is out to change all
that.
By the end of 2002, there was no doubt that the Americas
Society, along with sister organization the Council of the
Americas, was in decline. Membership was falling, and revenue was
$2 million but expenses $4 million. Even mergers were being
considered - maybe with the CFR, maybe with the Inter-American
Dialogue in Washington.
Bill Rhodes, vice-chairman of Citigroup and chairman of the
society, realized that large-scale measures were needed to save the
not-for-profit institution. He asked Segal to...
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